SaaS affiliate program examples
Affiliate program benchmarks for SaaS teams
Editorial pages for operators researching how notable SaaS companies structure partner acquisition. Use them to compare category fit, attribution questions and the checks to make before promoting any program.
These are not official merchant listings. Each page summarizes what a SaaS operator or affiliate should verify before joining, comparing or launching a similar program.
Browse by category
20 affiliate program examples
Developer tools
Notion
A workspace and knowledge-base benchmark for creators researching Notion affiliate program intent.
- Commercial model
- Productivity partner terms to verify with the official source
- Attribution
- Attribution window and template-led conversions to confirm
CRM
Pipedrive
A CRM affiliate program benchmark for sales consultants, RevOps creators and founder-led SaaS audiences.
- Commercial model
- CRM partner terms and qualified-account rules to verify
- Attribution
- CRM attribution window, trial-to-paid timing and refund policy to confirm
Marketing automation
Typeform
A form and survey affiliate program benchmark for creators driving lead-generation and research use cases.
- Commercial model
- Lead-capture partner terms to verify with the official source
- Attribution
- Attribution window for trials, forms and workspace upgrades to confirm
Developer tools
Miro
A collaboration software affiliate program benchmark for facilitators and product teams.
- Commercial model
- Collaboration partner terms and team-conversion rules to verify
- Attribution
- Attribution window for workshop-led trials and team upgrades to confirm
Analytics
Hotjar
A product analytics affiliate program benchmark for CRO, UX research and website optimization audiences.
- Commercial model
- Analytics partner terms and qualified signup rules to verify
- Attribution
- Attribution window for trial, activation and paid upgrade events to confirm
Marketing automation
Brevo
A marketing automation affiliate program benchmark for email consultants and EU SaaS operators.
- Commercial model
- Marketing automation partner terms to verify
- Attribution
- Attribution window for free-to-paid email automation conversions to confirm
Support
Aircall
A cloud phone affiliate program benchmark for sales and support operations partners.
- Commercial model
- Support and sales telephony partner terms to verify
- Attribution
- Attribution window for demos, trials and multi-seat plans to confirm
Billing
Qonto
A finance-stack affiliate program benchmark for founders, accountants and SaaS operations advisors.
- Commercial model
- Finance partner terms and country eligibility to verify
- Attribution
- Attribution window for account opening and activation milestones to confirm
Billing
Pennylane
An accounting software affiliate program benchmark for accountants and finance advisors.
- Commercial model
- Accounting partner terms and advisor eligibility to verify
- Attribution
- Attribution rules for demos, firm referrals and account activation to confirm
Billing
Spendesk
A spend-management affiliate program benchmark for finance operations and controller audiences.
- Commercial model
- Spend-management partner terms and sales-qualified lead rules to verify
- Attribution
- Attribution window for demo-request and opportunity milestones to confirm
Marketing automation
lemlist
A sales engagement affiliate program benchmark for outbound educators and agency operators.
- Commercial model
- Sales engagement partner terms and anti-spam rules to verify
- Attribution
- Attribution window for trial-to-paid outbound workflows to confirm
Support
Crisp
A customer messaging affiliate program benchmark for support consultants and SaaS operators.
- Commercial model
- Support software partner terms to verify
- Attribution
- Attribution rules for workspace setup, activation and paid plan upgrades to confirm
Analytics
Contentsquare
A digital experience analytics affiliate program benchmark for enterprise UX and CRO audiences.
- Commercial model
- Enterprise analytics referral or partner terms to verify
- Attribution
- Attribution rules for demo-led enterprise opportunities to confirm
Billing
PrestaShop
An ecommerce software affiliate program benchmark for agencies and merchant-growth educators.
- Commercial model
- Ecommerce platform partner terms and module rules to verify
- Attribution
- Attribution window for merchant signup, module purchase or partner lead to confirm
Analytics
PostHog
A product analytics affiliate program benchmark for developer-led growth and data teams.
- Commercial model
- Developer analytics referral or partner terms to verify
- Attribution
- Attribution rules for self-serve activation and usage-based expansion to confirm
Marketing automation
HubSpot
A CRM and marketing automation affiliate program benchmark for B2B educators, consultants and content creators.
- Commercial model
- CRM and marketing partner terms to verify with the official source
- Attribution
- Attribution for new customers, eligible products and refund handling to confirm
Analytics
Semrush
An SEO and marketing intelligence affiliate program benchmark for search educators, agencies and growth publishers.
- Commercial model
- SEO software partner terms and product eligibility to verify
- Attribution
- Attribution for trials, subscriptions, renewals and product-specific campaigns to confirm
Creative tools
Canva
A Canva Pro affiliate program benchmark for creators, educators and small-business marketing audiences.
- Commercial model
- Canva Pro affiliate terms and eligible conversion events to verify
- Attribution
- Attribution for free trials, paid upgrades and regional offers to confirm
Creative tools
Webflow
A website-building affiliate program benchmark for no-code educators, designers and agency audiences.
- Commercial model
- Website-builder affiliate terms and qualifying plan rules to verify
- Attribution
- Attribution window for new customers, eligible Site or Workspace plans and review periods to confirm
Ecommerce
Shopify
An ecommerce affiliate program benchmark for merchant educators, creators, agencies and ecommerce consultants.
- Commercial model
- Ecommerce platform referral terms and qualified-merchant rules to verify
- Attribution
- Attribution for new merchant referrals, trials, plan activation and regional payment rules to confirm
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